Steps to build relationships with Music bloggers.
Getting a particular song to the audience of their dream is a very big challenge for any upcoming artiste.
They tend to battle with releasing their new songs and how many people that gets to hear them. Most of them are scared of approaching some music bloggers to upload their songs on their website; this is probably due to the high cost of music promotion or lack or relationship between the two parties.
Building relationships with music bloggers and editors is an essential part of your music career. Bloggers can help get you in front of your audience and add credibility to your brand.
As your music career and team grows, you’ll eventually assign this job to someone else – but until then, you’ll need to build relationships with music bloggers.
In this article, we will be outlining 3 steps to build relationships with music bloggers.
1.Leave Comments on Their Blogs
Most entertainment blogs don’t receive a ton of comments and yet, so few artistes take advantage of that. Leaving a comment on a post that someone probably spent hours or days on is a subtle way to say “thank you” and build a relationship with them.
Now, since you’re probably one of the only few people to comment on his blog, he’ll notice and appreciate it. Think about it. If you post something online, no matter if it’s a status update, tweet, new music, or video and someone likes, retweets, or comments on it, you’re pumped! It makes you look good online and feel good.
Just speaking from experience, I know I feel good when others comment and share my stuff.
2. Send Them An Intro Email
Sending a “cold” email to entertainment bloggers can be very tricky. They receive a lot of “check out my music”, “how to get on your site”, and “let’s work” emails every other day.
Odds are, if you send them an email, it’s going to get lost in the pile with all the other emails. So, how do you stand out?
First, send a short professional intro email, include who you are, what you do, and how you’d like to help them. The shorter the email, the better your chances are of getting a response.
Check your mail after like 7 days and see if you’ve received a response from them. If not, reply to the message you previously sent them with something along the lines of: “Hey (insert name), I know you’re busy, so I wanted to send a follow-up email in case this message got lost in your inbox.
Thanks!’.Continue to do this until you receive a response either thanking you for following up or telling you to stop emailing them.
Typically only serious people will consistently follow up on an email. Since not many people do this in music (similar to commenting on their blog), you’ll stand out.
3. Promote Their Content
This one is simple and straightforward, promote their content. It doesn’t matter if it’s on social media, by purchasing one of their products, or by simply telling someone to check them out. Helping them grow their business/blog will put you on their radar.
Twitter Tip: By retweeting their tweets and adding your own comments in your retweet(usually compliments if you like the content), you’ll start getting on their radar pretty quickly – especially if they don’t get a lot of engagements on twitter.
The 3 different tips shared in this post to build relationships with music bloggers are not the only things you can do to get your music on music blogs, but .it’s part of the process. I hope it helps…